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Nike Equality Campaign

We worked with Nike in New York for their 2017 ‘Equality’ campaign which was built around encouraging people to use the values of sportsmanship in everyday life.

We set up a live poster printing station where each portrait was live streamed onto the back wall in the store and photos were printed and packaged live. Users were shot in the Nike photo studio and on average we printed around 200 posters per day.

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