Numinous
Utilizing CreateMe Store’s live, digital garment printing technology, Selfridges customers were able to choose from two astrology-themed designs and produce a custom sweatshirt, t-shirt, crop or iPhone case that was completely unique to them.
Guests were able to enter their date of birth into the CreateMe Store touchscreen to generate a custom design featuring elements of their birth chart – along with their life path number in numerology. Featuring illustrations by long-time Numinous collaborator Erin Petson, each design was completely unique, depending on the day, month and year of their birth.
![](https://cdn.prod.website-files.com/6399f24a1ed26709cc9209f9/6399f24a1ed26755cc920fff_638326f1210b9530618cacc0_Screen-Shot-2021-05-24-at-14.59.18-1200-1.png)
Weekday Bodyscan Jeans
At H&M brand Weekday, there’s now a new way to try on and order jeans: Bodyscan Jeans.
read customer story![Person wearing a white DKNY t-shirt with personalized messages.](https://cdn.prod.website-files.com/6399f24a1ed26709cc9209f9/6399f24a1ed267121a920e9c_638326eabfe747e4af86ea8b_Alanna_Tee2.jpeg)
DKNY
100% DKNY personalized t-shirts and tote bags delivered in pizza boxes.
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